You may be wondering what exactly is an email permutator. In layman’s terms, this is a simple, yet extremely useful tool that helps marketing experts and sales professionals to find email addresses of prospects.

Basically, it’s a combination of an email address finder and an email verification tool. For many, it’s an essential tool to help detect a company CEO’s email, or maybe contact details of a new prospect you came across on LinkedIn. Sounds good, doesn’t it?

In this quick guide, we’ll focus on the concept of an email permutator, describe its method of work, and discuss whether it’s worth your time and effort to find contact information of your target audience.

What is this tool about?

An email permutator is an app perfect for discovering any person’s email using this person’s name and the company. The functionality may sound pretty similar to the usual email finder tool, but it’s something special.

Instead of simply identifying and verifying an exact email address, this tool tries to generate a pool with every possible email a person can have. In this pool, you can find the right one. So, as you can see, email permulators are a go-to tool, as they are extremely efficient for marketing, sales teams, HR representatives, and other B2B professionals to discover contact details for newsletters, messages, campaigns, and pitches.

That being said, a permutator may come with email verification features, but it’s not a must.

How to make use of an email permutator?

Using an email permutator is a piece of cake. Usually, there are several text fields you need to complete: full name, company site domain, and some optional fields, such as nickname.

After you enter these details, the app will generate email address combinations. 

For example, let’s say you wanted to find out Mark Zuckerberg’s contact info at Facebook.com. An email permutator would suggest the following email address options:

• markzuckerberg@facebook.com
• mark@facebook.com
  
• markz@facebook.com
  
• markzuck@facebook.com
  
• mz@facebook.com

As a rule, the tool will suggest around 40 combinations! Once you have these potential emails, you can go to the email verification app and check which one has the highest possibility of being the one.

Sounds cool, but, you may think that you can do all the work yourself. After all, what’s so special about combining a person’s name and a company address? Right?

Here are some good reasons why using an email permutator is still a good idea:

There are countless numbers of ways to combine a first name, last name and some other options like a nickname with an email address. Without some memory super abilities, you’re unlikely to think of all the possible combination options. You can’t keep everything in mind, and in this case the app comes to recue.

Also, typing out a hundred of possible email addresses takes a lot of time. An email permulator comes at handy here. Why not enter your email permutator results to the Google sheet and check them with an email verification tool? It’s a great time saver!

Give it a try and see for yourself.

Best 4 email permutators: from simple to pro

Metric Sparrow

Metric Sparrow comes with the email permulation functionality, which is one of the easiest tools to use in this niche. No download is needed. You can use this tool directly in your browser. The following details are required: first, middle, and last name, domain of the company, and nickname (if any). Once you enter the info, the app will deliver results.

One of the benefits of Metric Sparrow is that it provides around 50 email addresses! There are many email permulator tools out there, but we haven’t seen anyone who beat these guys for the number of offered combinations.

Pricing: Free plan

Voila Norbert

Meet one of the most popular email permutator apps! To start using this app, simply open your web browser or install their Chrome extension. Type your lead’s first and last name and their company’s website address.

On top of the basic features, this app does some verification as well: it puts each email address in one of 3 categories. The green address means there are high chances for this email to be accurate, orange means there’re around 50% of accuracy, and red means there’re low chances for messages to be successfully delivered to this address.

Pricing: Free for 50 leads. After that, pricing starts at $49/mo

Mail Meteor

This email permutator is an add-on for Gmail. All they ask is that you install this extension in your browser and provide the full name and company name of the person you’d like to find, and the tool will generate around 30 email options.

After that, you can copy-paste the received information directly into your Gmail in the  “TO” field and see which email address comes up with an avatar. In addition to the email permutation functionality, Mail Meteor offers additional options for marketing experts: personalization, planning, and tracking!

Price: Only paid plans, which start at $9.99/mo

Lusha

And, finally, the most advanced tool — Lusha. If we take a closer look at this service, we’ll see that it’s more than just an email permutator. The feature set of this all-in-one B2B lead enrichment add-on for Google includes: email addresses permutation and verification, phone number detection, as well as personal and company data identification! This tool was designed specifically for marketing teams, sales reps, and HR officers.

Simply install the Lusha Chrome add-on to your browser and start using it. Besides email addresses, this tools makes a deep research and generates around 30 other details about the recipient: phone number, job title and role, company info, location, etc

As a bonus, Lusha offers some extra info on the recipient’s activity on LinkedIn. 

When you’re done with your research, you can export the generated data to Google sheet or add directly into your CRM or a B2B database where you keep information about leads.

Pricing: Free 14-day trial period, then: $74/mo

Summary

An email permutator can be a real magic wand in your marketing efforts, if you use it wisely. The tool generates every possible combination based on your lead’s full name and company website (and some apps come with even more data!)

The drawback of using an email permutator is that many apps don’t have built-in verification or accuracy features, and it means you’ll need to take some extra steps, such as copy and paste email suggestions into a separate email verification software. 

All in all, emails permulators offer interesting experience that can boost your team’s effectiveness and sales campaign’s results. Check out the tools and do share your thoughts with us!